Ahrefs became an essential tool in the SEO world (and, more specifically, in the link building), from the moment it came to light. And, with the passage of time associate vice president email database , its improvements and its new features have made all experts in the sector agree to point out it as a basic tool that can not be missing in the arsenal of any person who wants to devote to search engine positioning. .
On this occasion, we are going to give you a (not so) brief guide about this magnificent tool, with which you can do amazing things and that will help you enormously to improve your web positioning thanks to the link building.
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ahrefs making contact
What is Ahrefs?
Ahrefs is one of the most complete backlink analysis tools currently on the market. Also, as you can suppose, it allows you to analyze different websites, not only yours, which is very useful to carry out some strategies that we will talk about later.
In addition to the links pointing to your website, you can also know very valuable information about them, both individually and as a whole. You can also observe the evolution of these links, to observe the evolution of your incoming links strategy and know if you are winning or losing links, or if there has been a very drastic change that could arouse Google’s suspicions.
Another feature of Ahrefs, is to show the analysis of TLDs, which will help you to know what percentage of terminations there are among all the set of domains that is pointing to your website. As you know, naturalness is something basic in web positioning in 2015, so having a tool that indicates the percentages of TLDs will be very useful.
top referring tld
To the thread of the previous thing, following with the naturalness, also it is very important to have a great variety of anchor texts, so that Google does not penalize the site by sobreoptimization of anchors. In this aspect, Ahrefs can also be of great help, since it offers the option to analyze the anchor texts together and determine if you are carrying out your link building campaign correctly.
anchors cloud
Moreover, thanks to Ahrefs, you can compare up to five different URLs, to obtain the information you need in a much faster way, and to extract valuable conclusions in record time. And, after all, time, for an SEO, is gold.
On the other hand, Ahrefs will allow you to get very useful information quickly and graphically, such as the ranking that gives your URL, the ranking that gives your domain, or the number of backlinks and domains pointing to your website that exist . This information, analyzed day after day, although it is not very deep, will serve to make you an idea of whether you are going the right way or not.
Backlink Report
In that same place, a little further down, you can see the history of backlinks, where you can see how your link building strategy has evolved, determining how many links you have won or lost, and how many domains has happened. Essential to determine at a glance if your website is in good or bad way.
One of the fundamental sections of Ahrefs is, without a doubt, the Backlink Report. From there, you can see all the links pointing to your website, and see the related information (such as anchor text, IP, country of origin, mentions in the networks, etc.).
It should be mentioned, also, that Ahrefs allows to perform SEO On Page analysis, in addition to SEO Off Page. However, since there are much more useful and complete tools to perform this task (as, for example, WooRank), we will not stop to explain these characteristics in this article, and we will focus on the usefulness of analyzing them. SEO Off Page.
How does it work and what is Ahrefs used for?
Among many other things, the main function of Ahrefs is based on three fundamental aspects, which are the analysis of backlinks as a whole, the detailed analysis of each of these backlinks, and the analysis of the backlinks of the competition.
As you can see, the first two utilities have to do with your own website, while the third is related to the competition’s websites (although, indirectly and by extension, it will also have to do with your site).
ahrefs backlinks
In the case of backlink analysis as a whole, the tool will allow you, for example, to prevent your actions in relation to link building penalties such as those of Penguin, as well as to check if your link creation strategy is being successful or do not.