In this complete Facebook Guide I will teach you how to create a Facebook account and how to make a Facebook page in 2018 step by step , aspects of how you should optimize your fan page and finally I will finish the guide with tips so you can get the most out of it. maximum match to this powerful social channel.
Why should I make a Facebook page for my business?
I could give you many reasons for the importance of creating a Facebook page (fan page) for a company or business but I will Orlando SEO Service Plan summarize it in the ones I consider most important:
1.- Facebook is the second channel with more web traffic in Spain, just behind Google and above YouTube.
2.- Every time there are more users who consult the social networks of a business before making a purchase, in many of the occasions Facebook is the most sought social network.
3.- Creating a Facebook page will help you to take thousands of visits per month to your company’s website.
4.- You can create a community of thousands of fans.
5.- You need to have a company page on Facebook to be able to advertise.
Some people think that it is not worth making a Facebook page for a business.
Because of my professional experience they are wrong.
I’ve even known many cases of companies that got more sales through Facebook than through their own website, and this happens because most users feel more comfortable navigating a social network than through the website of a company.
The first thing you have to know is that making a fan page is very simple and accessible to anyone, but in this guide I will explain not only how you should create it but also how to optimize it and how to start managing your channel social on Facebook.
This step usually causes some confusion but it really is very simple, you have to choose the category that best fits and approaches your business, it’s that easy.
Of course, keep in mind that depending on the type of page you select you will see different categories to choose from.
When selecting the type of Fan Page we must choose both the category and the name.
Do not be in a hurry to choose a quick name for your fan page, since this is an important factor to position your Facebook page in Google.